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Frequently asked questions.
what do i do with my videos once i have them?🤔
Creating a great video is just the beginning—how you use it determines its impact. Here are a few strategic ways to maximize your video’s reach and effectiveness:
1. Leverage Your Website
Embed your video on key pages like your homepage, service pages, or landing pages to increase engagement and keep visitors on your site longer.
2. Share on Social Media
Post your video across platforms like Facebook, Instagram, LinkedIn, and YouTube, tailoring your captions and format for each audience. Shorter clips work well for Reels, Stories, and TikTok, while longer versions can thrive on YouTube and LinkedIn.
3. Use in Email Marketing
Including video in emails can boost open rates and conversions. Whether it’s a customer testimonial, brand message, or promotional video, adding a play button encourages engagement.
4. Run Paid Ads
Maximize visibility by using your video in Facebook Ads, YouTube Ads, or LinkedIn campaigns. A well-targeted ad strategy can drive traffic and generate leads.
5. Repurpose for Multiple Uses
Break your video into shorter clips, GIFs, or stills to create additional content for social posts, blog articles, and presentations. This helps you get more value from a single video.
6. Train & Educate
Use internal videos for team training, onboarding, or company culture initiatives, ensuring consistency in messaging and education.
Need Help with a Video Strategy?
If you’re unsure how to get the most from your videos, we can help. Contact us today to develop a strategic distribution plan that ensures your videos drive results!